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The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly (Eagle Publication) Reviews

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly (Eagle Publication)

One of the coolest things about the Web is that when an idea takes off, it can propel a brand
or company to seemingly instant fame and fortune. For free. Whatever you call it-viral,
buzz, word-of-mouse, or word-of-blog marketing-having other people tell your story drives
action. One person sends it to another, then that person sends it to yet another, and on and
on.
The challenge for marketers is to harness the amazing power of word-of-mouse. I hope this
e-book helps you learn

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